Today I am so excited to introduce you to another small woman owned business located here in Arlington Virginia just like us! La Dolce Vita creates amazing custom cakes and cupcakes. One thing I absolutely love about about La Dolce Vita is that they cater to their customers needs not only in style but also for any dietary needs! With so many allergies and intolerances today it’s so nice to find a business that can accommodate all guests at events! Today’s interview is with Owner and Megan Finch.
How did you get started in your business?
I started my business in 2008. At the time, my husband was stationed in Aviano, Italy (he is active duty Air Force). There were no options for cakes that looked and tasted like home. I started baking for my friends’ kids’ birthday parties, and to be honest….I can’t even remember how word began to spread! I started a Facebook page, and was able to remain busy creating in Italy, and in several other locations as we continued to move overseas.
What’s your favorite part of your involvement with events?
I really love a jaw-dropping “wow factor.” I put a lot of love and care into my creations, and I love seeing a client’s reaction when their cake looks just as they envisioned.
What sets your business apart from others in your industry?
Since 2011, I have had to eat gluten free. So, I began baking gluten free as well, as an extension of my business. I am very confident in baking for special dietary needs. Whether you need gluten free, paleo, sugar free, vegan, Keto…I can provide a cake that doesn’t make you feel like you’re eating something that is lacking in anything.
Do you have a favorite event that you’ve done or a favorite theme?
This spring I created a bee themed cake for my son’s school fundraiser (his school’s mascot is a bee). I just loved the way it turned out. I was able to play around and use a couple of new techniques that I had wanted to try. I just think the result was so elegant!
What is your favorite event trend right now?
As far as cake is concerned, I love that buttercream is the preferred norm. When I began, everyone wanted their cakes completely covered in fondant. I use fondant for decorative touches, now. Because, honestly? Fondant doesn’t taste very good! I’ll take smooth buttercream with sharp edges any day!
What is your best piece of advice for people planning an event?
You’re doing too much! Guests really don’t need cake, a dessert bar, and treats to take home. These are all very expensive additions to an event, and there are going to be many people in attendance that won’t touch the sweets. Pick one, and go all out with that choice!
What questions should potential customers ask someone in your field?
Does it taste good (seems obvious, but some bakers make a pretty cake that is dry as sand!)? How do you accept payment? Do you offer delivery? What should I do after I pick up/you deliver my order?
Anything else you want our readers to know?
I am one woman making these creations…all on my own (no employees or assistants). Yes, a cake from me is going to cost more than a Safeway or Costco cake. There is no way that a small business can compete with those prices! I put a lot of time, love, and care into my cakes. From concept, to researching new techniques, practicing my craft, and executing the design. I work with my clients to offer several design options that range in price. I want my clients to return, so I don’t cut corners and I provide a quality product every time.
Connect with La Dolce Vita at their links below: